Brandmerry Blog Archives
Productivity Tips for Work From Home Entrepreneurs
When it comes to productivity, I don't believe it's about doing more, but rather being efficient.
I think sometimes we think productivity is all about the amount of energy we churn out, but that can lead to a hustle mentality and burnout.
To me, it's about optimizing your time in the best way possible.
It's why I'm always looking for ways to streamline my workflows, ultimately giving me more time to step away from my business and live my life.
It's why I'm so passionate about streamlining the content process and creating repeatable systems for entrepreneurs. Something you can learn all about in my Content Planning Blueprint.
But, like all things in life, I've found that my ability to streamline and increase efficiency doesn't just pertain to marketing!
So, today, I'm sharing with you some of my top resources for improving productivity in your life and business 👇
10 WAYS TO IMPROVE PRODUCTIVITY (WFH)
Watch Time: 19 mins
If you've been looking for productivity tips, ways to increase your productivity when working from home and a little bit of balance with that work-from-home life, this video is for you!
4 PRODUCTIVITY TOOLS
Watch Time: 13 mins
I'm sharing some of my favorite tools we use daily in business to make sure we're getting everything done in the most efficient way possible. If you feel like you're constantly doing stuff and no further along, this video is for you.
6-FIGURE SUCCESS HABITS
Watch Time: 20 mins
In this video, I'm sharing the specific habits I've used to create success in my business and in my life. I'm a firm believer that the daily actions we take, aka habits, can change your life. I know they changed mine!
MORNING ROUTINE
Watch Time: 17 mins
Watch behind the scenes as I share my morning routine, the key staple in my day that has increased my productivity over the years! I'm also sharing my top tips for creating yours.
Don't forget to drop me a comment on your favorite video so I know you watched it!
P.S. Have you gotten your hands on the Content Planning Blueprint, yet?
I created this blueprint to help you become an organized, productive, high-converting content machine that gets their brand seen and paid consistently.
As I was creating the CONTENT PLANNING BLUEPRINT, I knew I wanted to give you a tried and tested approach to planning 90 days of content for your business so you can create data-driven content topics, and show up consistently.
Without a clear system in place for finding content ideas, organizing your content ideas, optimizing your workflow, and creating a weekly rinse and repeat system for time management, your dreams of consistent and converting content just won't happen.
I've seen it time and time again.
The key is harnessing the power of a weekly content workflow, the art of repurposing, and utilizing SEO research so you can master your content creation strategy. At the center of a successful marketing strategy lies your content.
- FREE GIFTS YOU'LL LOVE -
DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES
LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS
MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR
- READ THE LATEST POSTS -
MEET MICHELLE
Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.
I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.
I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.
This blog serves as a home base for all things branding, marketing, content creation and more.
Content Strategy for Social Media and Beyond
When it comes to content creation, I'm in love!
I absolutely love that I can create resources for my audience, and share stories about my personal experiences as an entrepreneur and mother as a way to create brand exposure.
Honestly, creating content is one of my favorite parts of being an entrepreneur.
HOWEVER, I know not many people feel the same. This is why I'm always making resources to help you master your content creation.
Throughout my journey as an entrepreneur, and 6 years of consistent content to back it up, I've found that there are typically 3 components to a successful content strategy for social media and beyond.
1. Systems: These are your weekly workflows, repurposing plans, content calendars, and research! It's the machine that allows you to show up with "fresh" content regularly to grow your audience.
2. Efficiency: This relies a great deal on the systems you have in place, but is also a bit about practice and experimentation. The more you create content the faster you'll get. It use to take me over an hour to write a single email, today I wrote three in 30 minutes!
3. Platforms: Where you show up matters! Not just when it comes to attracting your ideal customer, but also for the longevity of your content. By focusing on more evergreen platforms, you'll not only save yourself time but also give your content a solid chance to last longer than just 24 hours.
To help you break down these 3 components and of course share some extra goodies on content strategy, I'm sharing 5 of my favorite resources to help you master your content creation and overall content strategy for social media and beyond this summer!
2022 CONTENT STRATEGY
Watch Time: 14 mins
If right now your content creation strategy is just not working for you and you're wishing for a better way then this video will save you hours every week. Learn my top tips to optimize your content calendar and overall strategy for posting content on social media or elsewhere in today's video.
CREATE CONSISTENT CONTENT IN LESS TIME
Watch Time: 15 mins
While consistent content creation is a must for entrepreneurs it doesn't have to take all of your time and energy. By utilizing a system to repurpose your content (more on that in this video), plus some other content creation hacks we can get your content marketing strategy to a place that feels good.
REPURPOSE CONTENT STRATEGY
Watch Time: 11 mins
If you've been wondering how to repurpose your content on multiple platforms, for social media, and more this will give you everything you need to build your own repurposing plan to increase traffic.
{Vlog} HOW TO PLAN, PREP, AND SCHEDULE 90 DAYS OF CONTENT FOR SOCIAL MEDIA AND BEYOND
Watch Time: 47 mins
In this video, I'm showing you my process for planning my content for 90 days, how I organize it, and the special tips I have for streamlining this process. I'm also showing how I record my content and if I managed to get all 90 days done. Guess you'll just have to watch to find out!
6 TYPES OF CONTENT TO SHARE ONLINE
Watch Time: 15 mins
What I've found to be the greatest asset to brands, that are consistently sharing content, is to have content buckets. These buckets allow you to organize your content so you always have something to pull from. If your content strategy could use a little support - this video is for you!
Dive into all the videos here on this playlist, or choose the one that is most important to you right now.
P.S. Have you gotten your hands on the Content Planning Blueprint, yet?
I created this blueprint to help you become an organized, productive, high-converting content machine that gets their brand seen and paid consistently.
As I was creating the CONTENT PLANNING BLUEPRINT, I knew I wanted to give you a tried and tested approach to planning 90 days of content for your business so you can create data-driven content topics, and show up consistently.
Without a clear system in place for finding content ideas, organizing your content ideas, optimizing your workflow, and creating a weekly rinse and repeat system for time management, your dreams of consistent and converting content just won't happen.
I've seen it time and time again.
The key is harnessing the power of a weekly content workflow, the art of repurposing, and utilizing SEO research so you can master your content creation strategy. At the center of a successful marketing strategy lies your content.
Check out the Content Planning Blueprint now, and snag it for just $47!
- FREE GIFTS YOU'LL LOVE -
DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES
LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS
MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR
- READ THE LATEST POSTS -
MEET MICHELLE
Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.
I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.
I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.
This blog serves as a home base for all things branding, marketing, content creation and more.
How to Get Your Business Summer Ready
One of the lessons I've learned as an entrepreneur is to honor the different seasons in life and business.
Sometimes these seasons are based on what's happening in our personal lives and sometimes they beautifully align with the literal seasons of the year.
This summer season just so happens to be one of the latter for me!
Allowing this ebb and flow is all part of building a sustainable business, something I just shared more details about inside of my Sustainable Business Series on the Brandmerry Podcast.
I'm 100% in summer mode at Brandmerry, a time when I want to work less, obviously still maintain my current revenue goals, and take some much-needed time to play.
Are you feeling the same?
To help you prep for the summer months, I wanted to share 4 of the top tips that helped me get summer ready as a business owner!
Tip #1: Adjust Your Availability
We're big fans of using Acuity here at Brandmerry for all our scheduling needs. This is the platform my 1:1 clients can use to book calls with me, and back when I offered Discovery Calls I would use it as well.
If you have "normal office hours" set in your scheduler now is a great time to make those adjustments.
Want to take Fridays off? Block that day.
Taking a week of vacation? Get that set now!
Or, if you're like me, you want to make a few days available for calls and leave the rest unavailable for scheduling. Right now, this looks like 5 days a month where I'm taking calls - perfect for summer.
Tip #2: Scheduled Time Off
I'm a firm believer that if it's not on the calendar it isn't going to happen, and that's pretty much true for everything, especially vacation.
I hope that you've got a few vacations or "staycations" planned this summer. If you don't already take at least one week off every quarter, you need to listen to this podcast here.
Now, is a great time to decide exactly which days you'll be taking off and do a few things:
☑ Block them off on your client-facing schedule
☑ Add them to your personal calendar (so you honor them)
☑ Communicate with your clients about your time off and any deadlines they should know in advance.
I've said it before, and I'll say it again, taking time off is good for business!
Tip #3: Prep/Adjust Your Content
Every year, during the summer months, I like to take a break from creating new content. It doesn't mean I'm not showing up, you're still getting this email, we're still adding content to Pinterest, and repurposing old content like pros!
However, I'm not going through my traditional weekly workflow to generate new content - I'm taking a break.
This year, the podcast and YouTube channel will be on break from June - August.
Whether I'm creating new content or repurposing old ones, having a plan in place to share content online has always been necessary, especially when I'm working fewer hours a week.
Enter my content plan, something I just so happen to have available for you inside the Content Planning Blueprint.
Mapping out and creating 30, 60, or 90 days of content in advance is 100% possible with the right system, and it can allow you to preschedule content for months at a time without you having to consistently create it.
I share more about my process in this video and a vlog on how I did it here.
And don't forget, my entire step-by-step system is available inside the Content Planning Blueprint for just $47.
Tip #4: Plan Your Return
I think we can all agree, that the hardest part about coming back from any break is the actual coming back part. We all remember summer break in school, right?
One of the ways I've made it exciting to get back to a particular schedule after an extended "slow down," is to have something prepared for my return.
For instance, I might launch a program within 30-60 days of an extended vacation. This gets me excited about coming back, a clear goal for when I return, and lights a fire under my a$$.
Another thing I like to do is think about my education as a business owner. I'm always looking for ways to improve my business and as CEO I'm investing in my development and growth.
This might look like investing in a course or program BEFORE I take a break so that I can get started when I return.
I'm working through a program right now, and it was a great goal for me after returning from my 2-week break in May.
On the flip side, during times when I might be slowing down with my content creation, scheduling, etc... I often find this is a great time to work behind the scenes.
Maybe you're thinking of a rebrand?
Wanting to update your website and launch in the Fall?
Maybe you've got a new program idea?
Whatever it is, what can you do now to not only prepare to meet that goal, but to have something to pull you back in after stepping back a bit this summer?
It's really powerful to take these opportunities to recalibrate as business owners.
To have the space to reflect, do some inner work, fill in gaps, etc... and I've found that summer is always a great time to do it!
P.S. Get the Content Planning Blueprint and become an organized, productive, high-converting content machine and get your brand seen and paid consistently.
For just $47, you'll have a tried and true system to plan 90 days of content, a repeatable workflow to save you hours on creating and distributing your content every week, and content topics that will keep performing for your brand for years to come!
Planning and creating your content doesn't have to be a constant struggle. There is a better way to research, plan, and create your content as an entrepreneur and it's all inside the Content Planning Blueprint!
- FREE GIFTS YOU'LL LOVE -
DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES
LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS
MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR
- READ THE LATEST POSTS -
MEET MICHELLE
Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.
I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.
I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.
This blog serves as a home base for all things branding, marketing, content creation and more.
Business Planning Resources for Entrepreneurs
If you're here, then that means having a solid business plan is something that's been on your mind.
If this is our first time meeting, you should know that planning is one of my favorite things!
I truly believe that having a solid plan in place serves as a roadmap, and removes the overwhelm allowing you to take more consistent action.
The reality is you've probably noticed that without a solid plan, and the habits and systems to back it up, you'll just float around the internet wondering where all your time went.
**Speaking from experience**
That's why having these strategies in place can be so incredibly important not only for your business goals but also to support you in fully living your life as well.
Think about it...
...the more streamlined your business is, the more likely you are to step away from it and enjoy your time outside of growing your business.
And, I don't know about you, but that is the energy I want to bring as a business owner. At Brandmerry, we believe in building sustainable businesses, something I explore in this recent podcast episode.
Whether you're planning for the next quarter in business, or want some tips for organizing your week, I want to take the guesswork out of planning for you!
I'm sharing my top video resources for planning so you can carve out a little time to learn the strategic and simplified ways in which I plan and apply them to your life and business this summer.
HOW TO PLAN 6 MONTHS IN BUSINESS A STEP BY STEP
Watch Time: 15 mins
Perfect as we prepare for the next, and final, 6 months of 2022.
QUARTERLY PLANNING TIPS FOR ENTREPRENEURS
Watch Time: 20 mins
As we enter Q3, this is a great strategic way to plan 3 months in business.
CONTENT IDEAS FOR 90 DAYS
Watch Time: 27 mins
Speaking of Q3, it's time to prep your content for the next 90 days. This video will show you how!
WEEKLY PLANNING TIPS FOR ENTREPRENEURS
Watch Time: 12 mins
All the planning for the months ahead is great, but how you structure your week is what will make all the difference. Learn how I plan my weeks in this video.
All these videos together are just a little over an hour of training and will save you so much time and energy when it comes to planning.
Dive into all the videos here on this playlist, or choose the most important one to you right now.
Happy Planning!
P.S. Have you gotten your hands on the Content Planning Blueprint, yet?
I created this blueprint to help you become an organized, productive, high-converting content machine that gets their brand seen and paid consistently.
As I was creating the CONTENT PLANNING BLUEPRINT, I knew I wanted to give you a tried and tested approach to planning 90 days of content for your business so you can create data-driven content topics, and show up consistently.
Without a clear system in place for finding content ideas, organizing your content ideas, optimizing your workflow, and creating a weekly rinse and repeat system for time management, your dreams of consistent and converting content just won't happen.
I've seen it time and time again.
The key is harnessing the power of a weekly content workflow, the art of repurposing, and utilizing SEO research so you can master your content creation strategy.
At the center of a successful marketing strategy lies your content.
Check out the Content Planning Blueprint now, and snag it for just $47!
- FREE GIFTS YOU'LL LOVE -
DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES
LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS
MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR
- READ THE LATEST POSTS -
MEET MICHELLE
Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.
I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.
I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.
This blog serves as a home base for all things branding, marketing, content creation and more.
Sustainable Business Guide for Entrepreneurs from a Brand Strategist
Sustainable is defined as; "able to be maintained at a certain rate or level."
When we think about growing our online businesses this concept of sustainability, although incredibly tempting, can go overlooked.
As business owners, we're constantly thinking about our next big goal, our launch numbers, and how to increase revenue.
But, at what cost?
How many entrepreneurs are sacrificing their time, energy, mental health, and more to build their business?
I've been an entrepreneur for over six years, after launching my business in 2016 following the birth of my son, and I can tell you there are a lot of business owners who are "secretly" miserable behind the scenes.
Here, at Brandmerry, we don't believe in building a business that sacrifices what matters most to you.
However, there is a lot of mystery around how to build a sustainable business...until now.
Recently, on the Brandmerry Podcast, we released the Sustainable Business Series.
Inside, this series we cover important topics on what sustainability is, how to protect your energy, sustainable marketing, and more.
At Brandmerry Academy we're in the business of helping entrepreneurs take back their time.
We believe every entrepreneur should:
+ create a business that compliments their dream life, not one that takes away from it!
+ have the simplified tools to brand themselves, market their mission, and impact the lives of others.
+ have the support to create sustainable revenue, achieve alignment in their work and create more time for what matters most.
This series will give you a launching point to start building the business of your dreams - one that is sustainable!
Inside the Sustainable Business Series, you'll find:
Ep 42: What is Sustainability in Business
Ep 43: The Importance of a Growth Mindset when Building a Sustainable Brand
Ep 44: How to Prioritize Business Tasks, Ideas, and To-Do's as an Entrepreneur
Ep 45: How to Create a Sustainable Marketing Plan
Ep 46: Sustainable Habits Pt. 1
Ep 47: Sustainable Habits Pt. 2
Ep 48: How to Better Handle Finances and Money as an Entrepreneur
Ep 49: How to Create a Sustainable Launch for Your Business
If you're ready to not only see success in your business but also find additional space for time, financial, and location freedom, this series is for you.
P.S. New episodes are released weekly on the Brandmerry Podcast.
Follow along on Spotify, Apple Podcasts, or right here on the blog.
Ready to get your brand seen and paid without the pressure of social media?
I'm teaching my top strategies inside of my new free class, "How to Build a Brand That Gets Seen and Paid!"
You're invited to tune in and learn my signature 3-part framework for a sustainable 6-figure brand. Sign up to watch for free at Brandmerry.com/class
- FREE GIFTS YOU'LL LOVE -
DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES
LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS
MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR
- READ THE LATEST POSTS -
MEET MICHELLE
Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.
I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.
I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.
This blog serves as a home base for all things branding, marketing, content creation and more.